Setting up a business

Setting up a business and sustaining it and turning concept into a reality is a difficult task. However with careful planning, communication and support a business can succeed.

Attributes of a successful entrepreneur are as follows:

• persistence
• enthusiasm
• ambition
• creativity
• self-belief
• talent
• commitment
• willing to take risks

However there is no easy way or shortcuts to becoming a successful entrepreneur, and outcomes are always vary depending on the idea itself and different circumstances. Ultimately it is a good idea to start a business in a field which you are familiar with, having this knowledge could mean the difference between success and failure. Possessing knowledge about your product or service provides you with an advantage. You must always understand the consumer, and have a target audience, you must also think about short, medium and long term aims concerning your business. A business plan should be laid out and tasks/ roles should be assigned.